White-label website builders
20 products in this dataset can be shipped under your own brand with no vendor logo in the editor UI, which is the requirement that rules out most no-code platforms for agencies.
White-label means two separate things that buyers conflate: no vendor branding in the UI, and no vendor branding in the published output. Ask about both, and ask whether the licence permits reselling to your own customers, because several SDKs price that separately.
20 of 20 products
| Framework | Website | |||||||
|---|---|---|---|---|---|---|---|---|
| Beefree SDK | Commercial SDK | Any framework | Proprietary | No | Yes | from $350/mo | Not benchmarked | developers.beefree.io |
| BlockNote | Library | React, Vue | MPL-2.0 | Yes | Yes | from $195/mo | 386.1 kB | blocknotejs.org |
| Brizy | Platform | Unverified | Proprietary | Unverified | Yes | from $159/mo | Not benchmarked | brizy.io |
| Craft.js | Library | React | MIT | Yes | Yes | Free (open source) | 29.2 kB · 94 ms to editor | craft.js.org |
| Directus | Headless CMS | Any framework | BSL-1.1 | Yes | Yes | from $99/mo | Not benchmarked | directus.io |
| Duda | Platform | Unverified | Proprietary | No | Yes | from $19/mo | Not benchmarked | duda.co |
| Editor.js | Library | Any framework | Apache-2.0 | Yes | Yes | Free (open source) | 64.3 kB · 70 ms to editor | editorjs.io |
| GrapesJS plugins ↗ | Library | Any framework | BSD-3-Clause | Yes | Yes | Free (open source) | 294.6 kB · 309 ms to editor | grapesjs.com |
| GrapesJS Studio SDK plugins ↗ | Commercial SDK | Any framework | Proprietary | Yes | Yes | Free tier, paid plans undisclosed | Not benchmarked | grapesjs.com |
| Lexical | Library | Any framework | MIT | Yes | Yes | Free (open source) | 104.9 kB · 159 ms to editor | lexical.dev |
| PageKit plugins ↗ | Commercial SDK | Any framework | Proprietary | Yes | Yes | from $199 one-time | Not benchmarked | pagekit.gjs.market |
| Plate | Library | React | MIT | Yes | Yes | Free (open source) | 150.8 kB · 209 ms to editor | platejs.org |
| Puck | Library | React | MIT | Yes | Yes | Free (open source) | 90.4 kB · 852 ms to editor | puckeditor.com |
| Quill | Library | Any framework | BSD-3-Clause | Yes | Yes | Free (open source) | 58.7 kB | quilljs.com |
| React Page | Library | React | MIT | Yes | Yes | Free (open source) | 377.2 kB · 1004 ms to editor | react-page.github.io |
| Silex | Library | Any framework | GPL-3.0 OR MPL-2.0 | Yes | Yes | Free (open source) | Not benchmarked | silex.me |
| Stripo Plugin | Commercial SDK | Any framework | Proprietary | No | Yes | from $100/mo | Not benchmarked | stripo.email |
| Tiptap | Library | Any framework | MIT | Yes | Yes | Free tier, paid plans undisclosed | 123.3 kB · 171 ms to editor | tiptap.dev |
| Topol Plugin | Commercial SDK | Any framework | Proprietary | No | Yes | from $60/mo | Not benchmarked | topol.io |
| Unlayer | Commercial SDK | Any framework | Proprietary | Unverified | Yes | from $250/mo | Not benchmarked | unlayer.com |
What is in this list
- Beefree SDKBeefree SDK is a commercial embeddable email, page and popup builder for SaaS applications, published on npm under Apache-2.0 wrapper packaging since October 2023, with paid tiers starting at $350 per month.
- BlockNoteBlockNote is a Notion-style block editor for React built on ProseMirror and Tiptap, shipping slash menus, drag handles and formatting toolbars ready-made; its core is MPL-2.0, while AI, multi-column and export packages are GPL-3.0 or commercially licensed.
- BrizyBrizy is a website builder sold to agencies and SaaS companies as a white-label platform, with a vendor-published White Label plan from $159 per month and an enterprise tier that offers on-premise hosting.
- Craft.jsCraft.js is an MIT-licensed React framework for building your own page editor: it supplies the drag-and-drop layer, node tree and state management, and leaves the entire editor UI to you. First published to npm in December 2019.
- DirectusDirectus is a self-hostable data platform and headless CMS licensed under BSL 1.1, free to self-host for organisations under $5M in annual revenue, with visual editing delivered as live-preview and editable-overlay features rather than a drag-and-drop page canvas.
- DudaDuda is a hosted website platform built for agencies, with vendor-published plans from $19 per month and a White Label tier at $149 per month that removes Duda's branding from the client-facing product.
- Editor.jsEditor.js is an Apache-2.0 licensed block-style content editor that outputs clean JSON instead of HTML, aimed at article and document authoring rather than page layout. First published to npm in February 2019.
- GrapesJSGrapesJS is a BSD-3-licensed, framework-agnostic web page builder engine that you embed in your own application and extend through plugins, first published to npm in January 2016.
- GrapesJS Studio SDKGrapesJS Studio SDK is the commercial, licence-key product from the GrapesJS team: a ready-made editor UI, project storage and asset handling built on the open-source engine, first published to npm in July 2024.
- LexicalLexical is Meta's MIT-licensed extensible text editor framework, published to npm as version 0.1.0 in January 2022 and built around an immutable editor state with a plugin architecture rather than a supplied interface.
- PageKitPageKit is a self-hosted, white-label website builder built on GrapesJS and sold by GJS.Market under one-time licence tiers, aimed at agencies and SaaS products that need a branded builder without a per-seat subscription.
- PlatePlate is an MIT-licensed React rich-text editor framework built on Slate, shipping headless plugins plus copy-in shadcn/ui components for editors that need document editing rather than page layout. First published to npm in July 2021.
- PuckPuck is an MIT-licensed visual editor for React that renders your own React components inside the canvas and stores page data as JSON, first published to npm in June 2023.
- QuillQuill is a BSD-3-Clause rich-text editor maintained by Slab, with a built-in toolbar and themes, a Delta document format and a module API; version 2.0, rewritten in TypeScript, shipped in April 2024, and every framework wrapper for it is community-maintained.
- React PageReact Page is an MIT-licensed, cell-and-row based content editor for React that ships a grid layout system and a plugin API, first published to npm in November 2019.
- SilexSilex is a free/libre website builder from the non-profit Silex Labs, dual-licensed GPL-3.0 or MPL-2.0 and built on top of GrapesJS, aimed at static sites with dynamic data.
- Stripo PluginStripo Plugin is the embeddable, white-label version of the Stripo email editor, sold separately from the Stripo web app with published plugin plans starting at $100 per month.
- TiptapTiptap is an MIT-licensed headless rich-text editor framework built on ProseMirror, shipping no UI of its own and exposing extensions instead; its React binding first appeared on npm in February 2021.
- Topol PluginTopol Plugin is an embeddable white-label email editor priced per prepaid end-user account rather than per seat, with published plans from $60 per month.
- UnlayerUnlayer is a commercial embeddable email and page builder for SaaS products, whose React wrapper react-email-editor has been on npm since October 2017 and whose embed plans start at $250 per month.
Comparisons within this category
- Beefree SDK vs Stripo Plugin
- BlockNote vs Editor.js
- Brizy vs Duda
- Craft.js vs React Page
- Editor.js vs Lexical
- Editor.js vs Plate
- Editor.js vs Puck
- Editor.js vs Tiptap
- GrapesJS vs Craft.js
- GrapesJS vs Editor.js
- GrapesJS vs GrapesJS Studio SDK
- GrapesJS vs Puck
- GrapesJS vs Silex
- GrapesJS vs Unlayer
- Lexical vs Quill
- PageKit vs Brizy
- PageKit vs GrapesJS Studio SDK
- Plate vs Lexical
- Plate vs Tiptap
- Puck vs Craft.js
- Puck vs React Page
- Quill vs Tiptap
- Stripo Plugin vs Topol Plugin
- Tiptap vs BlockNote
- Tiptap vs Lexical
- Unlayer vs Beefree SDK
- Unlayer vs GrapesJS Studio SDK
- Unlayer vs Stripo Plugin
- Unlayer vs Topol Plugin
Use cases and guides
- Build vs buy: should you build a visual editor or license one?
- Building a drag-and-drop landing page builder into your SaaS
- Email template builder for SaaS: build it or buy it
- How to embed a page builder in a React application
- Adding a visual editor to a Next.js application
- Visual editor options for Vue applications
- White-label website builder for agencies: the real options
- GrapesJS in React: an editor component that survives StrictMode
Not sure this is the right list? The Editor Finder combines several requirements at once and explains each match.
Membership of this list is computed from the dataset, not curated by hand, so it changes when the data changes. See the methodology for the rule behind each flag, or take the raw data from the dataset page. The full table across every category is in the editor database.